URL: when someone scans the QR code, they are taken to the URL of your choice. This can be direct checkout links, YouTube videos, squeeze pages and more.
SMS: when someone scans the QR code their phone can send a pre-composed text message to the number of your choice. This is helpful in subscribing the customer to text notification lists, for example.
EMAIL: when someone scans the QR code it opens up the email client on the phone with the email address of your choice pre-populated in the “to:” line.
vCARD: when someone scans the QR code, your virtual business card is automatically opened on their phone. This means that your phone number, email address, website address, etc, can be automatically added to their phone’s address book.
LOCATION: when someone scans the QR code they are sent a Google Map pointing to the location of your choice.
COUPONS: when someone scans the QR code they can be sent to a mobile coupon or can receive back a text with a message on how to redeem it.
QR,or Quick Response Codes, are 2D barcodes that can be read by a variety of smartphones including iPhone/iPad, Android, Windows Mobile, Nokia, Blackberry and others.
With an assortment of QR code scanner apps readily available, people are learning more about products, brands, events and practically anything else with a quick scan of a code.
Whether printed or online, they are being used as a new and improved way to spread the word about whatever it is you want to share with the world.
Most QR codes are static - meaning the destination of the scan is hard coded into the QR code and will always go to the same place every time it is scanned.
Dynamic QR Codes, on the other hand, give you the ability to change the destination of the code whenever you want to wherever you want. This flexibility allows you to extend the lifecycle of your print ads, test different types of campaigns with ease and could potentially save you a lot of time and money.